Poltrona Frau Museum is an exhibition space designed by Michele De Lucchi and housed in a portion of the industrial building of Poltrona Frau in Tolentino, a meeting place between the production reality and the outside world. The choice of location is a tribute to the Marche region where the company, founded in Turin by Renzo Frau in 1912, moved in the early 1960s. A solid bond strengthened over 50 years thanks to the competence of the regional productive fabric and the involvement of the local community. Interpreter of Italian excellence of which Poltrona Frau is an ambassador in the world.
 
1400 square meters that house a collection of materials as evidence of the history and evolution of the company which celebrates its first 100 years in 2012, the year the museum is inaugurated.
 
It is a journey through time, where each tower of the exhibition path is a small concentration of costume history, in which we find on one hand the furnishings of Poltrona Frau, on the other photos, images and original documents from the historical archive.
 
During the course there are two special areas: one dedicated to the Contract Division and the other to the Interiors in Motion Division. The first takes you on a virtual journey through the most evocative national and international auditoriums created with the greatest architects of world renown, the second will make you travel with your imagination, through the most exclusive means of transport signed by Poltrona Frau. At the end of the exhibition there is an entire area dedicated to Poltrona Frau's Leathership® and a section dedicated to the Evolution of the Brand and the company logo from 1912 to 2012.
 
In addition to the possibility of a guided tour, an inclusive and educational structure organizes Edutainment workshops for children, teenagers and families, with formats designed specifically for each age group. As in all the major international museums, the Poltrona Frau museum also has a reading room where you can stop, admire and get to know.